RIF–Reading Is Fundamental–has a cute new video to promote books for children.  They’ve brought together some of the best known and beloved characters in children’s literature to get the message out that books belong in the hands of kids. If that Levar Burton I see? And is Greg Heffley sitting by Madeline on the bus? Who’s rocking out inside Rip Van Winkle’s beard? Can pigs skydive?

Every child deserves books. “Read to a child today and spark a lifetime of ambition.” Take the pledge and read to a child every day.

Posted by Nancy, who loves to match children to books.